RADIO
BONE DRY
SFX: MUSIC UNDER
ANNCR: We’re a roofing company with a name that says it all. Bone Dry. Our reputation has been built on thirty years of doing what we say we will do. We’ve grown to be the largest in the Midwest simply by word of mouth. That means we’ve shut our mouth, and kept our word. At Bone Dry Roofing, we promise you’ll get the best materials and workmanship around. Whether you want to get a new roof, or get rid of an old leak, we’ve got you covered. With over two-hundred trucks, one could be in your driveway tomorrow. And because we’re local, you can bet we’ll be here the day after tomorrow. Bone Dry. Hey, that’s not just your roof up there, that’s our reputation. BoneDry.com. Everything…under one helluva good roof.
SFX: MUSIC UNDER
ANNCR: While it may say Bone Dry Roofing on over two-hundred of our trucks, we’re just as skilled at insulation, masonry, and gutters. And that says a lot about how we do our job. Cause every one of those things are related to your roof. If we find your insulation isn’t insulating, your gutters aren’t guttering, and your masonry is, well…one brick shy of a full load, we’ll speak up. Because our work in those areas speaks for itself. Whether it’s inside or outside, we can help with drywall repair, painting, siding, and just about anything and everything. Sure, it may have all started with a roof, but that’s not where it stops. BoneDry.com. Everything…under one helluva good roof.
SFX: MUSIC UNDER
ANNCR: Why is it many roofing companies want half your money upfront? Could it be because that’s easier to get than all your trust? At Bone Dry Roofing we don’t ask for our payment until we get your approval. We’ve been around for over thirty years for good reason. And that’s one of the reasons. Consider this, if their business practices don’t hold water, chances are their roofs won’t either. It’s our nature to want you one-hundred percent satisfied before we even start the job. Which is why at Bone Dry there’s absolutely no deposit or cash required upfront. You see our work, before we see your money. BoneDry.com. Everything…under one helluva good roof.
MICHAELIS
SFX: (SUBTLE TICKING CLOCK UNDER)
ANNCR: Michaelis presents … Password.
ANNCR: (Whispers) The word …. Is “Basement”.
GIVER: Wet
GUESSER: Rain
GIVER: Leaky
GUESSER: Faucet
GIVER: Stinky
GUESSER: Socks
GIVER: Moldy
GUESSER: Underwear
SFX: (BUZZER)
GIVER: It’s basement. Really? Moldy underwear?
GUESSER: (SHEEPISHLY) Well … sometimes
GIVER: Ew … I did not need to know that.
ANNCR: Basement waterproofing and French drains. Life happens. Michaelis happens to help you through it.
SFX: (MUSICAL STINGER)
SING: Call today. Make it Michaelis. Michaelis.
ANNCR: C’mon. Take your basement back. Eight-Four-Four Fix Indy
SFX: (SUBTLE TICKING CLOCK UNDER)
ANNCR: Michaelis presents …. Password.
ANNCR: (Whispers) The word …. Is “Basement”.
GIVER: Musty
GUESSER: Shoes
GIVER: No, no, no, no … Damp
GUESSER: Um … Hair
GIVER: Try Subterranean
GUESSER: Ohh Tunnel
GIVER: Smelly
GUESSER: Burps
SFX: (BUZZER)
GIVER: Jeez … try basement.
GUESSER: Well … burps are smelly too.
ANNCR: Basement waterproofing and French drains. Life Happens. Michaelis happens to help you through it.
SFX: (MUSICAL STINGER)
SING: Call today. Make it Michaelis. Michaelis.
ANNCR: C’mon. Take your basement back. Eight-Four-Four Fix Indy
SFX: MUSIC UNDER
ANNCR: Basements get a bad rap. Probably because so many of them are wet, leaky, and musty. Thanks to screenwriters, crawl-spaces aren’t very popular either. Michaelis is putting an end to the horror show. Their time-tested waterproofing systems eliminate and prevent water issues. Damp and moldy, becomes clean and healthy. And their French drains, vapor barriers, and encapsulation techniques turn crawl spaces into a Disney set. Yeah, okay, that probably went a bit far. But, with over thirty-five years’ experience, they have a lot of homeowners enjoying their basements again. Think Michaelis. And think how nice it would be to get rid of foundation cracks, basement leaks, damp smells and all the nightmares that come with them. Water, storms, fire, and foundations. Life happens. Michaelis, happens to help you through it. Call 844-Fix-Indy. Make it Michaelis.
SFX: MUSIC UNDER
ANNCR: Hopefully you’ll never have a house or business fire, but if you do, hopefully you’ll never forget this name. Michaelis. They can be there before that lump in your throat goes away. In fact, they’re the reason it goes away. Over thirty-five years of helping people recover from faulty wiring, lightning strikes, or that unattended pot of pasta on the stove. Michaelis crews often roll in before the fire hoses are rolled up. Their proven process of water extraction, smoke removal, and content storage will calm your nerves. Then their talented craftsmen will rebuild your home and restore your spirits. That starts by being your advocate with the insurance company. You’ll find Michaelis doesn’t just feel for you, they work for you. Water, storms, fire, and foundations. Life happens. Michaelis, happens to help you through it. Call 844-Fix-Indy. Make it Michaelis.
SFX: MUSIC UNDER
ANNCR: Life’s full of unexpected joys, like problems with water. That’s why there’s Michaelis. A crew of 24/7 experts who are rescue ready. Day or night. One phone call for a gazillion disasters. From frozen pipes and sewer backups, to your teenager pleading ignorance, on the proper use of a plunger. At Michaelis, they know that water damage waits for no one. Their fleet of trucks is well, fleet. Over three decades of finding the source of the problem, then cleaning up, drying out and restoring your home or business to better than new condition. That’s Michaelis. Fully licensed and insured, and fully empathetic to your anxiety. Including dealing with insurance claims. Water, storms, fire, and foundations. Life happens. Michaelis, happens to help you through it. Call 844-Fix-Indy. Make it Michaelis.
SFX: MUSIC UNDER
ANNCR: You’ve undoubtedly heard of the calm before the storm. Well, Michaelis is the calm after the storm. More than three decades of restoring damage from wind, rain, and hail. They’ve got your back. Not to mention your front, side, and roof. It’s why home and business owners beat a path to Michaelis’ door. Because it’s always answered around the clock, with welcome arms. Your port, in the storm. From site security and tarping services, to complete restoration work, they can handle anything Mother Nature throws your way. Seasoned and trustworthy pros, who are never deterred by a little wind and rain, or a motherlode of it for that matter. Water, storms, fire, and foundations. Life happens. Michaelis, happens to help you through it. Call 844-Fix-Indy. Make it Michaelis.
INTERNATIONAL VIOLIN COMPETITION OF INDIANAPOLIS
SFX: (VIOLIN PLAYING AND APPLAUSE)
ANNCR: You know those hairs on the back of your neck? They’re about to give a standing ovation. This is The Indianapolis …. the most prestigious violin competition on the planet …. and it’s right here in your own backyard. Preliminaries begin September eleventh. Visit violin dot O R G for tickets.
SFX: (VIOLIN PLAYING AND APPLAUSE)
ANNCR: One bow. Four strings. The only thing that’s
electric …. is the atmosphere. This is The Indianapolis. The most promising violinists in the world have been narrowed to
the stellar sixteen. The Semi-Finals are here September 16th. So are your seats. For tickets visit violin dot O R G
SFX: (VIOLIN PLAYING AND APPLAUSE)
ANNCR: It happens just once every four years. That’s how long it will take you … to catch your breath. This is The Indianapolis …. the most prestigious violin competition in the world …. and this week, it’s down to the final six. Ohhs, Ahhs and tickets, still available. For details visit violin dot O R G
CENTEX HOMES
SFX: MUSIC UNDER
ANNCR: Year by year, inch by inch, your family grows. And whether you mark it with a pencil on the door jam, or sigh with every toy they outgrow, it’s still all about the journey. At Centex Homes, we realize life is a moving target. You go from no kids, to little kids, to big kids, back to no kids, to grandkids. Whatever phase you’re in you should be in a Centex home. We have it all, and so can you. From starter and growing family floor plans to empty nester and maintenance free townhomes and condos. You’ll find our neighborhoods are near all the popular shopping spots. And in all the best school districts. Whatever side of town you prefer, you can choose from quaint little streets, or master-planned communities with pools and parks. Visit us at CentexHomes.com. Because if you’ve got the kids, we’ve got the house. Centex Homes. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: It seems these days you can win an award for just about anything. But for homebuilders there’s only one award that really matters. Because it’s the toughest one to get. The JD Power and Associate’s award. Once again, Centex Homes is the first Indianapolis builder in 2006 to be certified by JD Power and Associates for providing an outstanding home ownership experience. We did it last year. And we’ve done it again this year. It speaks volumes about our dedication before, during and after the sale. In a way, it’s a “making people happy” kind of award. And if you’re building a new home, that’s one award you want your builder to have. At Centex Homes, we’ve got two of ‘em. Back to back. Which means you can trust us start to finish. So, while we have a little more dusting to do, you’ll have a lot more confidence choosing Centex to build your next home. Check us out at CentexHomes.com. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: If you’re planning on building a home, the last thing you want rearing its ugly head, is Murphy’s Law. But when a typical one year warranty expires, it seems things start breaking. Which is why Centex Homes has a two-year fit-and-finish warranty. Twice that of most builders. It covers a lot of things other homebuilder’s warranties only cover for one year. Dry wall cracks. Cantankerous dishwashers. We back anything and everything built or installed by us. It’s an additional year of year-one coverage. And, our way of officially repealing Murphy’s Law. You’ll find us at CentexHomes.com. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: At Centex Homes we understand you don’t want to be “sold” a home. You wanna buy one. At your pace. On your terms. Which is why we walk you through everything from floorplans to financing. The keyword here being the word “walk”. There’s no bamboozling. No fast talk. Just your questions and honest answers. You’re never out of the loop. You’ll even get your own homeowner’s manual that details everything from your construction schedule to the model number of your refrigerator. Check us out at CentexHomes.com. It’s your home, it’s our reputation. Centex Homes. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: You know the game Where’s Waldo? Well that’s the last thing you wanna play when you’re constructing a new home and need to track down your builder. That’s why with Centex Homes, every one of our communities has its own dedicated construction manager on site. Not someone spread across three or four communities, but someone right there in your neighborhood, to answer your questions about your home. No more Where’s Waldo. Pretty simple. Very effective. Because once you find a builder, you should be able to find your builder. Centex Homes. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: This is the house that Centex built. This is the legend, that lives in the house, that Centex built. This is the quality, that started the legend, that lives in the house, that Centex built. This is the worker, that crafted the quality, that made the legend, that lives in the house, that Centex built. This is the detail, that inspired the worker, that crafted the quality, that made the legend, that lives in the house, that Centex built. This is the Dad with the rumpled brow, that inspected the details, that inspired the worker, that crafted the quality, that made the legend, that lives in the house, that Centex built. This is the family with baby born, that loved the Dad with the rumpled brow, that inspected the details, that inspired the worker, that crafted the quality, that made the legend, that lives in the house, that Centex built. And this is the Mom all happy and warm, that hugged the family with baby born, that loved the Dad with the rumpled brow, that inspected the details, that inspired the worker, that crafted the quality, that made the legend…..“ahhhh”…..that lives in the house, that Centex built. Centex Homes. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: Call the babysitter. Call the restaurant. You’re gonna wanna celebrate. This Saturday and Sunday only, buy any Centex home, in any Centex neighborhood, with any of our floor plans, and you can save up to seventy-five-thousand-dollars, depending on the style. Choose a ready-to-move-in showcase home or let us build the dream home you’ve always wanted. But you’ve gotta do it this weekend. Every Centex Home model will be open ten A.M. to eight P.M. Call 888-256-1171. Or visit CentexHomes.com for locations. Twenty-five bucks for the sitter. Eighty some dollars for dinner. And a savings of up to seventy-five-grand on any Centex home. Not a bad day’s profit. So, have you picked the restaurant yet? This Saturday and Sunday only. These two days or it’s too late. Save up to seventy-five-thousand dollars only on a Centex home. Do the math. Do the town. Centex Homes. No builder, is more in touch.
SFX: MUSIC UNDER
ANNCR: Hear that? That’s the sound of fifty thousand dollars slipping away. And the clock starts this Saturday at ten A.M. when Centex Homes holds its “one day only” twelve-hour sale. Buy a Centex home in any Centex neighborhood between ten A.M. and ten P.M. this Saturday and take ten to fifty thousand dollars off the base price depending on the model. New construction, or one of our ready-to-move-in showcase homes, it doesn’t matter. What does matter is that you do it this Saturday between ten and ten. Every model will be open. Every clock will be ticking. Call 806-2950, or visit CentexHomes.com for locations. The Centex Homes twelve-hour sale. Drop the rake. Turn off the TV. Save up to fifty grand on a new home. This Saturday only. Ten in the morning, till ten at night. Centex Homes. No builder, is more in touch.
KASLE RECYCLING
MC: This is Mission Control, do you read me? Over.
ASTRONAUT: Roger. Loud and clear, Mission Control. Over.
MC: How does it look up there? Over.
ANNCR: On recent shuttle missions, astronauts have identified three man-made objects on earth, that are visible from thousands of miles up in space. The Great Wall of China, The Suez Canal and a garbage landfill on Staten Island. Kasle Recycling urges you to recycle and use byproducts that are designed for recycling. Otherwise, one day we won’t be going to space to drop off scientific satellites. We’ll be going to drop off garbage.
ASTRONAUT: Okay back her up. Atta boy, let her fly.
ANNCR: At Kasle, we encourage you to look at recyclables not as waste, but as a valuable resource for new products. Please, recycle, before we run out of space.
ASTRONAUT: Beautiful, we’re coming back for another load Mission Control.
INDIANA BLOOD CENTER
SFX: MUSIC UNDER
ANNCR: These days you’ll find a fast food joint on practically every corner. An ATM in every mall. There are even drive thru dry cleaners. This obsession with convenience has not gone unnoticed here at the Indiana Blood Center. That’s why we have over twelve branches around Indiana, plus mobile drives nearly every day. And while we don’t yet have an express window you may be surprised to know you can save someone’s life in about the time it takes to get an oil change, and suck down a slurpee. Visit indianablood.org. You can schedule a donation time this very minute and feel better seconds later. How’s that for convenience? The Indiana Blood Center. You’ll have someone’s undying gratitude.
Hospital: County general ER.
Man: Uh yeah, I need directions. My son’s had a bad accident.
Hospital: How bad, sir?
Man: Pretty bad, he’s lost a lot of blood.
Hospital: Uhh that’s a problem sir.
Man: What? I know, I know. What street is the emergency room on?
Hospital: What I mean sir is that…. we’re out of blood.
Man: Out of blood?
Hospital: Right. We’re out. Just went through the last unit.
Man: You’re out of blood? How is that possible?
Hospital: Uhhh, apparently not enough people donated.
Man: You’re kidding. Tell me you’re kidding.
Hospital: Do you still need directions sir? Sir?
ANNCR: Imagine if we all left donating blood to someone else. The Indiana Blood Center has thirteen locations plus mobile drives every day. To find one near you visit indianablood.org.
HEINEMANN'S
SFX: MUSIC UNDER
ANNCR: In the rural meadows of the Kettle Moraine, a couple by the name of Heiss tend to their modest cheese enterprise that in all likelihood only one Milwaukee restaurant has bothered to discover. That’s probably because the only thing more time consuming than their cheese making methods is locating Beechwood, Wisconsin at all. But taking the path less traveled is what this restaurant is all about. In fact, while the Heiss’ age their cheddars a full one hundred twenty days, this stubborn Milwaukee cookhouse insists that their orders mature for three hundred sixty-five days. The flavor they contend, is worth the wait. And so, every spring, these restauranteers make their annual pilgrimage north, to load crocks and cakes and the most mellow cheeses for the one Milwaukee restaurant that took the time to find them. And then, took the time not to hurry them. A restaurant simply known, as Heinemann’s.
MARC'S BIG BOY
SFX: MUSIC UNDER
ANNCR: If you are fishing for lake trout, there are a number of lures you could pick. Personally, I’d say a Flinthead Pixie Spoon would be your best bet. For Walleye you might try a Chartreuse Flash Dancer with a Maribou tail. Or, maybe a Flatfoot Fuzzy Grub. But, if you’re hungry for seafood, there’s no question which is the best lure. The Big Boy, nine ninety-nine seafood buffet. With all you can eat crab legs, peel and eat and popcorn shrimp. Deviled crab, fried clams and two kinds of fish. Plus, side dishes, and soup and salad bar supreme. All for just nine ninety-nine. Okay, maybe it’s not a fish lure in the technical sense, but heck I expect it’s gonna snag an awful lot of hungry customers. The nine ninety-nine seafood buffet. Five P.M. to nine P.M. every Wednesday through Sunday. Just a taste of things to come. From Marc’s Big Boy.
PICK 'N SAVE
SFX: MUSIC UNDER
ANNCR: The panhandle of Texas. The fertile valley of the Sierra Nevada mountains. And the small cattle towns of Kansas and Nebraska. These are the types of places that originate the beef you’ll find on any given day at Pick ‘n Save. It’s where their suppliers go to find the very best USDA choice beef. USDA choice, that’s the good stuff. And Pick ‘n Save offers it. In fact, they’re so sure of its quality, they back it with a two-hundred percent guarantee. If you’re unsatisfied with any cut of meat, they’ll replace it. And refund your money. Of course, finding meat that gives them that kind of confidence, takes a little effort. It requires crossing endless prairies, countless rivers and streams, and untold sun painted horizons. Something to consider if you thought Pick ‘n Save only went out of their way to bring you low prices. Pick ‘n Save. When you’re picky about meat.
MARSH SUPERMARKETS
SFX: MUSIC UNDER
ANNCR: Lettuce and tomatoes. Berries and bananas. Before they ever hit your salad or cereal bowl, they hit our docks, and we go to work. Making sure our fruits and vegetables meet the highest standards. Marsh produce inspectors know all about freshness. And they have the knowledge and experience to back it up. They know what it takes to make sure you get only the best crop from the field. They’re also pretty nice guys. Until they see a bruised peach. That’s why we test for condition, size, ripeness, and sugar content. You can rest assured that before you ever lay eyes on that perfect peach, it’s likely passed under the careful gaze of our inspectors. No one has stricter guidelines than Marsh. Which explains why no one has fresher produce. Marsh. Experts in fresh.
SFX: MUSIC UNDER
ANNCR: Scan your Fresh Idea card at Marsh and many of the beeps you hear next, will be saving you money. Lots of it. And those savings are printed out at the bottom of your receipt every visit. When it comes to freshness, Marsh never cuts corners. But when it comes to prices, you’ll find we’re cutting like never before. From national brands, to local labels. Use your fresh idea card week in and week out and save on everything from shampoo to sherbet. It’s sort of like reverse sticker shock throughout the store. Although we work hard to be experts in fresh, you’ll see we’re pretty good at saving you money too. Check us out. The proof is in the price of the pudding. And thousands of other items. Marsh. Experts in fresh.
